MISS EURASIA: One of the continent’s most legendary beauty contests, which has been held for 20 years!

It was founded in 2005 by Leonid Karatygin, journalist, creator of radio companies, fashion TV programs and magazines, guru of the modeling business. MISS SIBERIA, the largest regional beauty contest in Russia, was organized in Tomsk. When it was decided to expand the contest, an offer came from Astana.

The first MISS EURASIA was dedicated to the first anniversary of Kazakhstan’s new capital. The event was supported by the city administration and personally endorsed by President Nursultan Nazarbayev. Leonid Karatygin considered him as the godfather of the project.

In 2010, Karatygin moved to Antalya, bringing with him his main brand – Eurasia Stars. For the past 15 years, the contest has been held in the best hotels of Istanbul and Antalya. In 2024, MISS EURASIA was held in Moscow for the first time thanks to the partnership with Ekaterina Ladochkina, the owner of the Khrabrovo Estate.

This year, the contest celebrated its 20th anniversary! The MISS EURASIA 2025 final took place in Antalya on April 27. The winner joins the elite club called WINNERS of Empire. You can watch the highlights of the event on the website www.miss-eurasia.com

Over the years, the crown has been awarded to beauties from Kyrgyzstan, Kazakhstan, Yakutia, Uzbekistan, Hungary, China, Ukraine, Israel, the Czech Republic, Bulgaria, Turkey, and Russia.

The motto of the Eurasia Stars Empire is: “Status and Influence. Honor and Will.” According to Karatygin, these words are not just a slogan, they are a way of life. And he’s ready to share it with a new generation of contestants in this thrilling 21st century!