With nearly 6,000 exhibitors from over 160 countries, the 60th anniversary edition of ITB Berlin is less a celebration of longevity and more a reckoning with the forces reshaping travel. The world’s leading B2B travel
January Data Signals Source Market Resilience Türkiye entered 2026 with controlled yet positive momentum in international arrivals. In January, the number of foreign visitors increased by 3.48 percent year-on-year, reaching approximately 2.25 million. The performance
Spring is no longer a transitional shoulder season in global tourism. It has evolved into a structured revenue window where destinations leverage flower festivals and bloom cycles to generate measurable economic impact. From Asia to
Major international sporting events have long influenced tourism flows, not only through short-term visitor spikes but by reshaping destination perception and long-term travel behavior. Alongside the Olympic Games and continental tournaments, the FIFA World Cup
The 5 Strategic AI Trends Shaping Hospitality Performance in 2026 By 2026, artificial intelligence investments in tourism have moved decisively beyond pilot projects and experimental innovation. Across the global hospitality sector, AI spending continues to
Short duration travel has moved beyond being a temporary trend in Russia and is now emerging as a structural shift in travel behavior. Trips lasting one to three days often framed as weekend escapes are
Generation Z is driving a structural transformation across the global hospitality sector both as travelers and as employees. On the demand side, experience led travel behavior is redefining product expectations; on the supply side, the
Russia’s Black Sea coast is set to welcome a new resort development in 2026 as Gelendzhik Bay emerges on the radar of international hospitality investors. Turkish-owned River Rock Hotels & Resorts is preparing to open
At the crossroads of Mediterranean history and contemporary creative expression, Nicosia has emerged as one of Europe’s most compelling cultural destinations for 2026. The recognition signals more than an award; it reflects a broader transformation
Euromonitor’s 2025 ranking signals a shift in destination competitiveness A Mediterranean Destination in the World’s Top Tier Antalya, one of Türkiye’s leading tourism hubs, has secured fifth place in Euromonitor International’s 2025 Global Tourism Destinations