The project scheduled to open in 2026 is accelerating the experience-driven transformation of the Red Sea region Strategic Positioning: Wellness as a Core Pillar of National Tourism Vision Saudi Arabia is prioritising wellness and health-focused
As of 2026, China has begun redefining the role of its former gold mining sites within the tourism economy. Long associated with extraction and heavy industry, these sites are now being strategically repositioned as controlled
As of 2026, outbound travel demand from Türkiye is increasingly shaped by cost sensitivity and ease of access. Rising accommodation and holiday expenses are accelerating a shift toward destinations that offer clearer value propositions, with
As of early 2026, Oman is positioning tourism not merely through visitor volumes, but through the economic value it generates and the sustainability of its revenue model. The country’s nature- and culture-focused tourism strategy is
From e-commerce to destination-led experience, the journey begins in Sharm El-Sheikh WB Travel, the tourism arm of global e-commerce powerhouse Wildberries & Russ Group, is entering the hospitality sector with its first branded hotel project
Digital transformation is reshaping destination management and the visitor experience Strategic Approach: A Technology-Driven Tourism Policy Tunisia is positioning artificial intelligence as a strategic tool in its effort to reposition the tourism sector and strengthen
Global travel trend reports indicate a clear shift in destination preferences heading into 2026. As travellers move away from mass tourism toward cultural depth, authenticity and meaning-driven experiences, countries with strong historical and geographical diversity
“Global wellness tourism is redefining the perception of beauty, positioning travel as a core standard of holistic wellbeing.” In recent years, wellness tourism has moved far beyond traditional spa-and-relaxation concepts, establishing a powerful transformative framework
Following the strong recovery recorded in the final quarter of 2025, Egypt is preparing for a period of sustained growth in its tourism sector over the coming years. Combining its rich cultural heritage with the
China redefines winter tourism with the world’s largest ice and snow theme park Designing Winter: Harbin Ice-Snow World Opens for the Season In northern China, where long and severe winters define daily life, the city